It says paste the wall, not the paper. Which is different than any other wall paper I’ve done. The rolls are about 12” wide. And FOLLOW DIRECTIONS! I decided I would do what I know, and the paper is too thin, you must do it their way. I didn’t like it at first. It shows everything, every mistake. However, you can see from the above pic, it is exactly as pictured, and I’m super in love with it!